How LEON drove digital ordering adoption to 95%

LEON was an early mover in the QSR space. Their forward-thinking digital approach means they continue to innovate and deliver a next-level customer and brand experiences while building a robust and sustainable restaurant business.

Digital-first innovation

LEON was an early mover in the QSR space, recognising the opportunities that digital ordering presented even before the pandemic hit. They began working with Vita Mojo in January 2020, trialling Kiosks, Click & Collect, and Mobile Order & Pay across various locations.

When Covid-19 did hit, the partnership deepened as LEON needed a technology partner who could support them in adapting their business for lockdown and the ‘new normal’. Collaborating through rigorous testing, learning, and development, LEON worked with Vita Mojo to create the optimal tech solutions for the future of their business.

LEON’s forward-thinking digital approach and focus on collaboration means they can continue to deliver on their mission for everyone to eat well, and live well. In partnership with Vita Mojo, they continue to innovate and test new ways to deliver a customer and brand experience that is next-level while building a robust and sustainable restaurant business.

Data and insights with every transaction

Multiple digital ordering channels now feed into LEON’s fully integrated data ecosystem, enriching their strategic view of customers, sales, stock, and operations.

Seamless integration with LEON’s existing systems

Vita Mojo’s technology works seamlessly with Adyen for payment, Deliverect for orders, Centegra for EPOS, Airship for CRM, and Toggle for gift cards.

“Vita Mojo’s powerful digital ordering platform and obsessive approach to client success make them an exceptionally valuable partner for any restaurant brand.”
Hugo Engel
LEON Restaurants

The results speak for themselves

Project outcomes and deliverables

ATV up by 15%

Kiosks are now the LEON's primary in-store sales channel. With smart upsells and basket recommendations, ATV is up by 10-15% on kiosk orders vs. POS transactions.

233% increase in Smart Orders

LEON customers were keen adopters of their new technology. After implementing Loyalty and Subscriptions, Click & Collect orders increased by 233%!

6000+ new LEON Club members

Vita Mojo worked with LEON to launch LEON's new unlimited coffee subscription. We continue to power their coffee and vegan subscriptions in partnership with Chargebee.

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